The Impact of Value-Driven Marketing for Sales Leaders

The Impact of Value-Driven Marketing for Sales Leaders

How value-driven marketing is gaining importance in B2B markets where relationships and trust are key? Sales leaders should understand how value-driven techniques can generate leads and boost acquisition.

SME Action Plan to boost government procurement

SME Action Plan to boost government procurement

The Crown Commercial Service (CCS) has announced an SME Action Plan to create a more level playing field for small and medium-sized enterprises (SMEs) in government procurement

Leveraging AI to Enhance Sales Funnels

Leveraging AI to Enhance Sales Funnels

Artificial intelligence (AI) is transforming the business sales process. A recent study reviewed how sales managers can leverage AI to enhance performance at each sales funnel stage.

How EU Green Subsidies Are Changing the Game for Bid Managers

How EU Green Subsidies Are Changing the Game for Bid Managers

The European Union has significantly increased its support for green initiatives and state aid, exemplified by flagship programs EU Green Deal and REPowerEU.

Fujitsu – integrator to the world

Fujitsu – integrator to the world

Since 2014 Fujitsu has been awarded over five thousand contracts with a total value of $57bn at an average value of $11.25m for each contract.

How to Decide Between Human and Automated Sales Agents

How to Decide Between Human and Automated Sales Agents

Companies increasingly use automated sales agents (ASAs), such as chatbots, to complement or replace human sales agents (HSAs), however, research finds that customer responses to ASAs versus HSAs change across the sales process stages.

Navigating Sustainable Public Procurement in Ireland

Navigating Sustainable Public Procurement in Ireland

The Office of Government Procurement recently published a comprehensive reference guide on Sustainable Public Procurement (SPP) in Ireland. This invaluable resource provides critical information for businesses bidding on public contracts in Ireland.

Tapping Procurement Intelligence to Boost Government Marketing Wins

Tapping Procurement Intelligence to Boost Government Marketing Wins

With public sector entities representing a major opportunity, integrating procurement data insights into your procurement strategy is invaluable for marketing agencies seeking new government business. But competition is often fierce, and the stakes are high.

Deloitte Secures £100M Contract for Post-Brexit Border Platform

Deloitte Secures £100M Contract for Post-Brexit Border Platform

In August 2023, HMRC awarded consulting giant Deloitte a contract worth up to £100 million to support post-Brexit trade operations. Under this deal, Deloitte will design, build, operate, and maintain a new digital platform enabling UK businesses to submit trade data required by government agencies.

Turning Government Data into Strategic Tech Opportunities

Turning Government Data into Strategic Tech Opportunities

By analysing historical data on public sector spending and contracts awarded, tech companies can identify specific technology categories receiving investment. Tracking spending fluctuations over time reveals changing priorities and emerging demands of buyers.

Tips for Navigating Government Procurement: Global Consulting

Tips for Navigating Government Procurement: Global Consulting

Consultancies can unlock tremendous value by tapping into the wealth of worldwide government procurement data. This article explores key tips for effectively accessing and analysing government procurement data to drive international expansion.

Evaluating the Role of Artificial Intelligence in Digital Exports for Government Suppliers.

Evaluating the Role of Artificial Intelligence in Digital Exports for Government Suppliers.

In the rapidly evolving landscape of global trade, government suppliers are turning to cutting-edge technologies to enhance efficiency and competitiveness. Artificial Intelligence (AI) emerges as a pivotal force, reshaping the dynamics of digital exports. This article delves into the multifaceted role of AI in empowering government suppliers to navigate the complexities of international trade.

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