Sales strategy

Business

Contracts Sealed for England-Scotland Electricity ‘Superhighway’

March 14, 2024

For sales and bid managers in the renewable energy sector, the EGL2 project presents a wealth of opportunities.

Business

Leveraging Customer Journey Mapping for Better B2B Sales

February 29, 2024

B2B sales entail a more complicated customer journey than business-to-consumer scenarios. As a sales or bid manager, you must navigate a web of stakeholder interests and influencers.

Insights

The Impact of Value-Driven Marketing for Sales Leaders

February 8, 2024

How value-driven marketing is gaining importance in B2B markets where relationships and trust are key? Sales leaders should understand how value-driven techniques can generate leads and boost acquisition.

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Contracts Sealed for England-Scotland Electricity ‘Superhighway’

Leveraging Customer Journey Mapping for Better B2B Sales

The Impact of Value-Driven Marketing for Sales Leaders

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